Remodeling tourism by measuring its sustainability

The worldwide MST effort responds to the pressing want for steering to provide extra credible and comparable knowledge on the function of tourism for folks, planet and prosperity. The information framework will empower coverage makers and the personal sector to form revolutionary insurance policies and rework enterprise fashions.

Governments, companies and shoppers require clear and dependable metrics. These must be produced in a harmonized technique to benchmark efficiency, talk progress, streamline coverage, and be certain that motion on the bottom is aligned with broader coverage ambitions. Launched in 2016 by UNWTO in partnership with main nations, the Worldwide Labour Group and the United Nations Statistics Division, Measuring the Sustainability of Tourism embodies tourism’s response to maneuver Past GDP.

At its third assembly the Knowledgeable Group – composed of Ministries, Statistical Institutes, subnational authorities, academia and personal sector – adopted an formidable roadmap to step up efforts in the direction of the finalization of the Statistical Framework for Measuring the Sustainability of Tourism, and its endorsement as the brand new measurement normal for the sector. Document participation, with representatives from 28 nations (together with 6 non UNWTO Member States), reveals that MST is extra essential than ever.

MST Pilots

A Symposium on Nation Experiences, held back-to-back with the Knowledgeable Group assembly, showcased pioneering work by nations and subnational locations. On this event, UNWTO additionally launched the publication Measuring the Sustainability of Tourism: Classes from pilots. MST pilots show that it’s potential to measure in a comparable means the totally different of components that comprise tourism’s sustainability – from environmental, to social to financial points – with a single built-in framework.

ESG Reporting

In collaboration with the Oxford College SDG Influence Lab, and beneath the umbrella of MST, UNWTO launched the event of a framework for Environmental, Social, and Governance (ESG) reporting for tourism companies.