Design Motels names VP world model chief

Worldwide: Sarah Doyle has been appointed vp, world model chief at Design Motels, overseeing greater than 300 properties.

Doyle joins most just lately from Bacardi, Europe the place she served as vp of promoting. Previous to this, she held senior positions at MSC Cruises and spent 4 yeas at W Motels Worldwide working because the group’s world model director. 

In her new function, Doyle will help the Design Motels workforce headquartered in Berlin and can report back to the corporate’s managing director, Jenni Benzaquen. 

Talking about her appointment, Doyle stated: “All through my profession, Design Motels has been a model that I’ve admired and that has constantly caught my eye with its design-forward inns and steadfast dedication to main the journey trade into the longer term. 

“I’m delighted to affix such a artistic, passionate, and curious workforce, and am having fun with connecting with our world neighborhood of visionary lodge house owners. I sit up for working in partnership with our Originals to convey our lovely properties into focus and contribute to the intense way forward for the corporate.” 

Every property throughout the portfolio displays an Authentic – a person, aesthetic or service-driven expertise that distinguishes the lodge. 

Claus Sendlinger based Design Motels in 1993. In 2017, the corporate launched Additional, a travelling laboratory that transforms inns throughout the globe into pop-up hubs, bringing collectively artists, writers, scientists, farmers, designers and extra for site-specific gatherings in help of analysis and dialog.

In 2019, the group joined forces with Marriott Bonvoy, enabling its members to affix the latter’s loyalty program.